5 Marketing Myths Explained

What with budgets being restricted and cash flow being tight in the current climate, its more important than ever that every penny you spend on marketing is impactful and delivers value. Experienced marketeers will have a good idea of what works and what doesn’t, but if you fall outside of that category maybe you’ve fallen…

Marketing your way through a pandemic

Uncertain: not able to be relied on; not known or definite Challenging: testing one’s abilities; demanding Unprecedented: never done or known before Covid-19 has forced businesses to reassess their marketing budgets and strategies in order to navigate their way through uncertain, challenging and unprecedented times. The questions is, when something has never been seen or…

Outsourced Mail Case Study – Large UK Vehicle Fleet Management Software Company

Outsourced Mail Case Study – Large UK Vehicle Fleet Management Software Company Many companies carry out their mailing requirements in house, often with accounts departments or receptionists printing, enclosing and despatching invoices, remittance documents or general business mail. Aside from the obvious productivity issues this brings, in some cases there are often long term leases…

Outsourced Membership Mailings Case Study – Wildlife Trust UK

Outsourced Membership Mailings – Wildlife Trust UK  With over 800,000 current members and 40,000 volunteer’s nationwide, the Wildlife Trusts across the UK send out large volumes of mail monthly. From newsletters to raising awareness for specific projects or campaigns, the subject matter is usually varied and diverse. Managing the mailing process internally can be a…