We were delighted to be asked to take over some of the Wildlife Trust work.
We enjoy doing educational, environmental and charity based work for good causes, and try and introduce efficiencies to save money and reduce their costs.
The mailings are based on the distribution of the members magazine, in some cases were over 10 inserts which contained a number of variations dependant on the member profile.
The turnaround times were challenging, but by grouping inserts, and enabling our machine software to count multiple copies of inserts such as raffle tickets, the campaigns were run to maximum efficiently.
Despite 10 variations on one campaign we were still able to maximise the postal discounts the charity would benefit from.
The work is very bulky , some campaigns containing multiple magazines, but we were still able to meet our internal despatch targets , which far out way what the client was hoping we would achieve.
In line with our current philosophy of ensuring the campaigns are as environmental friendly as possible.
Quite simply we try and minimise plastic, use recyclable materials and embrace digital responses though interactive , proven web based call to actions , often enhancing membership retention and cost effective lead generation.